clean beauty
Stories tagged clean beauty.
Clean and Benefit-Infused Water Brands Rise as Standard Sales Slip
A new wave of 'better' water brands from Loonen to WaterOuai is gaining traction, even as standard bottled water sales dip. The timing aligns with a hydration boom and growing microplastic concerns.
Clean Beauty Boutique Pretty Well Beauty Seeks Buyer as Founder Plans Exit
Pretty Well Beauty, a clean beauty retailer highlighting BIPOC-owned brands, is up for sale. Founder Jazmin Alvarez announced she will close the business if a buyer is not found before her relocation to Barcelona in September.
Curie Unveils Gender-Neutral Rebrand as Mass-Market Beauty Evolves
Body care brand Curie has refreshed its identity with a gender-neutral, 'clean performance' rebrand after eight years, reflecting its expansion beyond deodorant and the growing sophistication of mass-market beauty.
NCLA Beauty Expands Clean Bodycare with Retail Partnerships and Accessible Luxury
NCLA Beauty is broadening its clean bodycare line through founder-led innovation and major retail distribution across the US and international markets.