beauty launch
Stories tagged beauty launch.
Stylist Alex Brown Launches Ruti Ruti, a Clip-In Extension Brand Built for Fine Hair
Celebrity hairstylist and salon owner Alex Brown has launched Ruti Ruti, a self-funded direct-to-consumer clip-in hair extension brand aimed at women with fine-to-medium-density hair who want fullness without bulk.
Cathy O'Brien Launches Skin Union, a Skin Care Line Built for Cancer Treatment Side Effects
The former Naturopathica chief executive has cofounded Skin Union with product developer Kristen Sgarlato, opening with three products aimed at skin irritation, dryness and moisture loss tied to cancer treatment.
Sephora to Debut Perfumer-Centric Brand Anecdotes by Artists
A new fragrance brand centered on perfumers' personal stories is arriving at Sephora, with an inaugural trio of scents by Mane perfumer Patricia Choux.
Tower 28 Enters Foundation Category with Sensitive-Skin Swipe Serum Foundation
Tower 28 is launching Swipe Serum Foundation, its first foundation, on Aug. 20. The $36 formula, designed for sensitive skin, will debut globally at Sephora and Mecca.
Oovii Debuts Kids' Sunscreen as Daily Skin-Care Essential
British sunscreen brand Oovii launches with Face First, a mineral SPF 30 facial sunscreen for kids, aiming to make sun protection a daily habit. The debut taps into a fast-growing children's skin-care segment.
Dibs Beauty Debuts The Edit Stick Concealer Duo at Ulta Beauty
Dibs Beauty is entering the complexion category with The Edit Stick, a dual-ended concealer and brightener available in 20 shades, launching exclusively at Ulta Beauty. Priced at $32, it marks the brand's largest launch to date.
Katia Beauchamp Unveils Nail Care Brand Buff Beauty
Birchbox cofounder Katia Beauchamp has launched Buff Beauty, a 22-SKU nail care line that applies skincare principles to nails, featuring designer tools created with jewelry designer Susana Vega.