Luxury / News Brief

Chinese shoppers prefer domestic brands, but not when it comes to these few categories

Domestic brands in China dominate segments from electric vehicles to electronic products to various everyday goods, but more shoppers are reaching for foreign competitors in specific categories including chocolate, infant formula, diapers and instant noodles.

Domestic brands in China dominate segments from electric vehicles to electronic products to various everyday goods, but more shoppers are reaching for foreign competitors in specific categories including chocolate, infant formula, diapers and instant noodles.