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Chinese EV Makers Signal Southeast Asia Push at Hong Kong Auto Expo

Chinese electric vehicle brands are using a Hong Kong auto expo to announce expansion plans in Southeast Asia, with a focus on Indonesia, as their market share in the region grows.

At the International Automobile and Supply Chain Expo in Hong Kong this week, several Chinese electric vehicle makers showcased their ambitions for Southeast Asia. Some brands, including BYD, Jaecoo, and Wuling Motors, unveiled right-hand drive models tailored for the region's roads.

Amy Gong, president of Seres Group subsidiary DSFK, highlighted Indonesia as the company's top priority. DSFK's plant in Banten province, operational since 2017, spans 200,000 square meters and employs around 800 workers, with an annual production capacity of 50,000 vehicles. Gong noted that expanding manufacturing capacity in Southeast Asia depends largely on demand.

Chinese brands already hold a significant share in Indonesia's car market. According to data from the Indonesian Automotive Industry Association, Chinese manufacturers captured 17.6% of the market in the first quarter of 2026.

Nationally, China's new energy vehicle exports surged 110% year-on-year in the first five months of the year, reaching 1.83 million units and constituting over 45% of total vehicle exports, as reported by state media China National Radio.

Gong dismissed concerns about price competition, stating that China's overall supply chain costs remain competitive, providing a strong foundation for Chinese new energy vehicle companies.