Tag
rebranding
Stories tagged rebranding.
Beauty Brand Baudie Cuts Skincare Line to Focus on Single Deodorant Enhancer
Bella Skin Beauty has rebranded as Baudie and discontinued its entire skincare range to concentrate on one best-selling product: a probiotic underarm toner renamed Deodorant Enhancer.
Manto Reale rebrands and enters South Korea after 10 years
Italian menswear label Manto Italia has rebranded as Manto Reale and made its South Korean market debut, with plans to expand in the Middle East.
Saks Global Emerges From Bankruptcy, Rebrands as Exemplar Luxury Group
Saks Global has exited Chapter 11 bankruptcy after completing a financial restructuring that cut roughly 75 percent of its debt. The company is now rebranding as Exemplar Luxury Group to signal a new chapter focused on growth and higher standards.