Tag
influencer marketing
Stories tagged influencer marketing.
Lanx names Sophia Rosemary as first female brand ambassador
Footwear brand Lanx has appointed influencer Sophia Rosemary as its inaugural female ambassador, tapping into the Manchester-based creator's modern style.
Beauty Brands That Target Multiple Generations Outperform Peers, Data Shows
New analysis reveals that beauty brands adopting multigenerational marketing strategies are outperforming competitors, as the sector faces a projected growth slowdown and increasing share battles.