Retail / news
ALAÏA Opens New Boutique in Miami Design District
The French fashion house has opened a new boutique in Miami's Design District, featuring an Art Deco-inspired interior by Stockholm-based architecture firm Halleröd.
The boutique, located in the Miami Design District, marks ALAÏA's latest retail expansion. The space was designed by Halleröd, a longtime collaborator of the brand, drawing on Art Deco influences.
The façade includes a distinctive opening that frames a vertical garden by French botanist Patrick Blanc. Inside, the store is divided into intimate rooms with a curated furniture selection by interior designer Martin Brûlé.
Highlights include pieces by designers such as Jean Prouvé, Ron Arad, Vladimir Kagan, Pierre Paulin, and Philippe Starck, alongside custom-made elements. Black leather seating, sculptural metal forms, and glass accents contrast with a pink backdrop, reinforcing ALAÏA's design ethos.