Tag
Starbucks
Stories tagged Starbucks.
Retail's New 'It' Character Is a 70-Year-Old Dutch Bunny Named Miffy
Miffy, the Dutch cartoon bunny created by Dick Bruna in 1955, has become a licensing powerhouse, partnering with brands from Starbucks to Baccarat. The character's blend of nostalgia and kid appeal has made her one of retail's most sought-after collaborations.
Starbucks seeks deeper integration into Chinese consumer culture
After successfully introducing coffee to Chinese consumers, Starbucks is now working to embed itself in local lifestyles and cultural identity, according to industry analysts.