Tag
eTail Boston
Stories tagged eTail Boston.
DTC Startups Rethink Wholesale and Adopt AI to Scale, Founders Say at eTail Boston
At eTail Boston, a panel of founders and executives from direct-to-consumer brands discussed using AI for search, content and operations while reshaping wholesale relationships to drive growth.
Retail Execs Warn Brand Collaborations Can Miss the Mark
At eTail Boston, executives from UrbanStems, H&M, Chobani and Teleties discussed how partnerships must align with target audiences to drive real growth, rather than just generate buzz.