Retail / news
Zeekr opens Australian-first airport experience centre at Sydney Airport T3
Premium electric vehicle brand Zeekr has unveiled a six-month experience centre in Sydney Airport's Terminal 3, its first of the kind in Australia, showcasing a rotating line-up of models in the check-in area.
The installation sits in the Terminal 3 check-in zone and adopts a gallery-inspired layout, pairing the vehicle displays with a lounge-style setting where travellers can learn about the brand and its range.
Vehicles will rotate across the six-month residency, giving passengers the chance to examine features and technology before boarding. The line-up includes the new Zeekr 7GT luxury shooting brake and the Zeekr 7X luxury SUV.
A dedicated on-site team is on hand to talk travellers through the range, organise test drives and support purchases.
The showcase expands on an earlier Zeekr vehicle display at the airport, building it into a larger experience centre format. Sydney Airport framed the activation as part of its broader push to bring new retail and brand engagements into the terminal environment.