Mary Kay expands My Shop platform to Canada, Mexico, and Spain

Mary Kay has introduced its My Shop platform to consultants and customers in Canada, Mexico, and Spain. The rollout adds three new countries to the global beauty company’s integrated digital sales offering.

The platform is part of Mary Kay’s broader digital strategy, providing a centralised online experience for its independent sales force. With these latest additions, the service now spans markets in North America, Latin America, and Europe.

Mary Kay said it will continue launching My Shop across additional global locations, though specific future markets were not disclosed. The expansion reflects the company’s ongoing investment in its digital infrastructure.